Service
ID设计 / ID Design
Category
包装视觉 / Packaging Visuals
Date
2018
Designer
Feng Xie
Overview / 项目简介
鲜花是迷人的，尤其是在光照耀下的鲜花，但是光不像鲜花那样可以握在手中，更不可能背在身上，现在，LuminousBag作为鲜花的包装，不仅能让鲜花与光同时抓握在手中或者背在身上，同时散射和反射光附着在透明pvc材质的包装上时，会营造一种光捕获在鲜花上的错觉，而当人背着或者挎着时，随着人的移动，散射和反射光的颜色与鲜花也随之而变化，产生极强的视觉体验，会让人感受到光的温度。
LuminousBag整体包装造成仿佛一件花盆，与鲜花本身相得益彰，不仅如此，此包装还可以二次使用，当使用完毕后，包装上带有四个纽扣，用来固定底部的开孔，适合用来当做日常背包使用。
Flowers are captivating—especially when illuminated by light. Yet unlike flowers, light cannot be held in our hands or carried with us. LuminousBag reimagines floral packaging by bringing light and flowers together, allowing both to be carried or worn at the same time.
As light scatters and reflects across the transparent PVC surface, it creates the illusion that light is captured within the flowers themselves. When carried or worn, the shifting reflections and colors move with the user, transforming alongside the flowers and creating a dynamic, immersive visual experience—one that evokes the warmth of light.
The overall form of LuminousBag resembles a flower pot, complementing the flowers naturally. Beyond its initial use, the packaging is also reusable. With four built-in buttons to secure the bottom opening, it can be easily transformed into a functional everyday bag.